Resource Central
Hot New Tech For Travel
Summer is all about fun in the sun and creating great memories. It’s also the perfect time of year for a change of scenery – whether it’s a road trip, beach vacation or a visit with your out-of-town loved ones. Regardless of where or why you travel,...
Maximizing Promotional Product Impact With Variable Data
Promotional products are like anything else in marketing – the more personal, the better. Variable data printing is a great way to personalize products and create some really memorable promotions. So what is variable data? This printing method allows you to place unique information such as...
CMYK or 4-color Process Printing
Full-color or 4-color printing is created using what’s called (redundantly) 4-color process. This involves the printing company digitally separating your color files and images into ‘dots’ in each of these 4 colors: Cyan (bright blue), Magenta (bright pinkish), Yellow, and...
Top Electronic Imprinted Promotional Products
Electronic promotional items are really picking up steam – and not just in the tech industry. The point of a promo products is to give consumers something they’ll truly use. Of course, in this tech-dependent era, nothing says “daily use” like a key electronic product....
Color Matching from Print Job to Print Job
Do you have a color or graphic that you print across multiple print jobs? This could include anything from a specific color or two in your company logo, to even a certain color(s) background that appears on many of your print jobs. Assuming your answer was ‘yes’, that begs the...
Quality Promo Items That Will Create Lasting Value
There are thousands of promotional items out there, and unfortunately they’re not all created equal. Yes, it’s crucial that your promotional items are high quality and you can ensure this when working with a reputable company. However, a lot of the value factor depends wholly on you. It...
Bleeds and Crop Marks on Print Jobs
Bleeds and crop marks are crucial components in being able to produce print projects properly (especially when bleeds are necessary). Bleeds in particular can be an area of frequent misunderstanding for people new to the print world. When a print job ‘bleeds’, it simply means that...
Why We Buy Marketing Promotional Products
As business owners, we depend on quality promotional products to integrate ourselves into our consumer’s lives. It goes against the idea that nothing in life is free, and that’s a great thing to associate our businesses with. When working with a reputable company, you can score fantastic...